Trust: The New Knowledge

I have way too many feeds in my reader. Just when I'm about to delete one, though, something really meaningful comes through. This happened last week with the following quote. Knowledge Is No Longer Power Knowledge is and will always be valuable, but Power has moved. It has moved from Knowledge to Trust. In any situation, the person who is most trusted by others is the person with the most power. In Social Networks you are able to build your connections, strengthen your reputation, and expand the number of people who feel comfortable communicating with you. You can begin by simply communicating and exploring, then when appropriate, contribute something you feel they will value. Before long you will be known and trusted. Soon after, you will find people seeking your advice, input and recommendations. Build Trust Before You Need It By cultivating these relationships you will be accumulating a relationship “bank account” from which you can make withdrawals (asking for something) later...